FEBRUARY 26, 2026
Thursday
Arrival & Welcome Reception
Your journey to VIVA 2026 begins as dealers arrive throughout the day, settle into their rooms, and soak in the vibrant atmosphere of the resort. After check-in, take a moment to unwind, explore, and get into the Cancun mindset. As the sun dips toward the horizon, the excitement officially kicks off with our Welcome Reception at 6:00 PM. Expect a lively evening of music, refreshments, and reconnecting with fellow Premier Dealers—all set against the warm backdrop of paradise. It’s the perfect start to an unforgettable weekend.
FEBRUARY 27, 2026
Friday
Speakers, Insights & Innovation
Friday is our powerhouse conference day, designed to energize, inspire, and spark bold ideas. The agenda is filled with special guests, dynamic speakers, and high-impact presentations that explore growth, excellence, and the future of daylighting. You’ll also get an exclusive first look at groundbreaking new products—innovations that will elevate your business and set the tone for the year ahead. It’s a full day of learning, excitement, and forward momentum.
FEBRUARY 28, 2026
Saturday
Panels, Workshops & Hands-On Fun
Saturday brings a mix of interactive panels, collaborative workshops, and engaging activities—all crafted to build skills, strengthen connections, and bring the VIVA energy to life. Whether you’re diving into best-practice discussions, participating in creative sessions, or joining in on fun resort-style experiences, the day blends professional development with a bit of play. It’s immersive, motivating, and designed to leave you inspired.
March 1, 2026
Sunday
Farewell & Departures
As the weekend winds down, Sunday is dedicated to departures and travel. Enjoy a relaxed breakfast, soak up one last view of the ocean, and say your goodbyes as you head home with new insights, connections, and memories, and carry the spirit of celebration forward — !VIVA!
